Custom CRM or manufacturer CRM?

Custom CRM or manufacturer CRM? First of all, we are not going to cover the advantages that a CRM can provide or the reasons to implement a CRM strategy in a company. In summary, it will allow a business, among many other options, to increase sales. By knowing their customers in more detail, they will offer the best service, maintaining their loyalty and attracting new customers.

Innatos - Custom CRM or manufacturer CRM - Doubts about implementing CRMThe advantage of CRM software is especially important in an increasingly competitive world where we have to give a quick and effective response to the needs of the market. Therefore, many companies have decided to implement a CRM to improve their relationship with their customers. But there is an important question to answer after deciding to invest in CRM software. Custom CRM or manufacturer CRM? 

There are many CRM systems to choose from. The need to implement a CRM is clear, but before choosing a specific one, we need to ask ourselves, custom CRM or manufacturer CRM? We will try to answer this question. For this, we will focus on some significant points that we have to take into account and help us make a decision.

 

Custom CRM or manufacturer CRM? What does my company need from a CRM software?

All companies have their own sales processes, each sells in a unique way, has its own strategy, its own market, and its own products and services. Therefore, when they think of investing in CRM they must make a decision. Do they opt for a CRM that offers generic processes, or build their own application adapting it to their specific requirements? So, then, do they need a custom CRM or manufacturer CRM?

    

Requirements and functionalities for a Custom CRM or manufacturer CRM

If we decide to opt for a custom CRM, we have to take into account everything that our CRM should contemplate. Do we need all the basic functionalities of the CRM? In addition to the basic ones, there are other more specific ones.

The most specific features of CRM are many. For example, activity planning, synchronization with Outlook, import contact lists, relate contacts to other records and more. All this, as we had explained, gives us an idea of ​​the minimum we have to address if we decide to make our own application.

A CRM manufacturer is monitoring the industry and is providing its CRM with all those functionalities that businesses could need. Therefore, the CRM appears with a whole series of functionalities in the different modules that it presents. How many of them you need will help you determine if you need custom CRM or manufacturer CRM.

Flexibility at the time you decide between custom CRM or manufacturer CRM

The CRM will have to be working together with a whole series of systems and applications of the company and also has to cover the business needs. Therefore, it must have a certain capacity to adapt correctly. Here are a series of important points to consider to make a decision.

Innatos - Custom CRM or manufacturer CRM- Felixibility in storageUser Interface (UI)

The user interface can be a very important point. Especially for those companies that need to give a certain brand image or require some complexity. Custom development could be very effective for that purpose. It is also true that the development could be done to present a user interface to customers and maintain the CRM for the internal user where that UI is not required.

Customizable

The CRM has to cover all the needs, although on many occasions, and over time, new improvements have to be added for some specific functionality. Therefore, it is required that the CRM be able to add these new customizations.

Infrastructure

Any application, whether its own development or not, need client and server software. It is possible that the choice of a specific CRM software creates the need for software that is not available within the infrastructure or that an investment that increases costs has to be made. This could be a problem or critical factor in the choice as it is certain that their own software could be developed on the current infrastructure. Therefore, these costs would not be necessary in the case of their own development.

Security

In this competitive world, information is power. Therefore, the CRM should be equipped with mechanisms that strengthen data security, both external and internal. You must also have to apply security at the user level based on the organizational hierarchy, roles or regions.

In a company, users work in multiple applications. Therefore, a system that allows access to each of them without having to write credentials in each of them improves user productivity and facilitates the transition between applications. A CRM tool facilitates this functionality. 

Mobility

Currently, there is a wide variety of phones and tablets from which we can access many applications through mobile applications or browsers. They have become a very important tool for businesses that need to access sales information quickly. 

Innatos - Custom CRM or manufacturer CRM- Updates and supportReporting

Many of the CRMs come with functionalities to create reports, graphs, dashboards and the like. However, they are not as advanced as they can be or as useful as specific reporting applications. To meet the needs of your business, it will be necessary to customize the CRM to include reports or acquire an analytical tool separately.

Updates and Support

All applications periodically require updates and hotfixes to be applied. In addition, updating basic software such as operating systems, browsers or office automation can also impact the CRM. In the case of manufacturers, they have a whole team dedicated to testing and developing hotfixes.

Manufacturers release updates or new versions every 18 months or so. This could be important in those large companies where a complete update can take several years and loses the support of the manufacturer.

Conclusion            

All of these factors are important to keep in mind and can help you opt for a custom CRM or manufacturer CRM, but to simplify it further, there is a direct question to answer. Do we want to devote ourselves to developing software? If the answer is no, the decision is clear, we have to opt for a manufacturer CRM.

Software development might be costly. We have to think about performing requirements analysis, functional, design, prototypes, system and end-user documentation, training, technical support, developments and the like. All of them aren’t easy tasks and cost money. When you opt for a manufacturer CRM, all this is transferred to the manufacturer who has experience and the cost is distributed among its thousands of users.

However, it’s very possible that the software does not adapt exactly to your requirements. Custom CRM or manufacturer CRM? If you really need custom CRM software to help your business grow, contacting a professional development team like Innatos is your best choice.

Reasons to implement Point of Sale software for your business

What are the reasons to implement Point of Sale software for your business? In recent years, the needs of the consumer have changed due to the various developments through which technology has allowed businesses to evolve. Customers now find themselves in environments with an internet connection. The internet allows customers to make more informed purchases, which will help them obtain the best possible products.  

 

These days, customers can find the quality that they are looking for at the best prices. For this reason, the retail sector needs to find the best ways to offer better services and experiences for its customers. One of them is to adapt the points of sale to provide quality customer service. That’s why you should know the reasons to implement point of sale software for your business.

 

A point of sale software is a way to modernize the point of sale to speed up the sales and collection processes. For example, these processes include the cash settlement, the cuts, the issuance of tickets and invoices, cancellations, partial payments, among other functionalities. However, there are even more things that you can accomplish with a point of sale software, especially if you know the reasons to implement point of sale software for your business. 

 

The best and newest versions of point of sale software allow access to information at a deeper level in the store. For example, the number of products found in the inventory, frequent customer information, a customer’s purchase history, preferences and patterns of customer search, among others. This information allows businesses to know the tastes of their customers and offer them the services they are looking for. Additionally, it can even help you compliment their purchases by offering additional products.

 

What are the reasons to implement Point of Sale software for your business?

 

With the appropriate program, you can integrate inventory data, not only from a POS but also from others in the same chain. This is great when it comes to not losing sales. when the current business does not have certain products in its stock, because you can immediately find a way to fulfill the client’s request.

 

This is possible thanks to the fact that many current programs use connected, computer networks known as the cloud, to keep the information updated at all points of sale in real-time. There are many advantages that businesses can gain through these connected systems, and we will present in the next few paragraphs.

 

Learning the reasons to implement point of sale software for your business

 

Innatos - Finding informationGreater control of the information when you implement point of sale software. 

What can be done with point-of-sale software in the cloud? The inventory manager, the business owner, the purchasing staff and those in the sales area, all the people involved with the services, can access a cloud program. 

They can access it from a computer, tablet or even a cell phone to check the information of the company. In addition, the information can be accessed without having to be physically in the business or in the warehouse. Thanks to this, you can have better management of both inventories, warehouses, and sales.

 

Availability of information. 

When using systems in the cloud, we forget the dependence of single computer equipment. Why? Since you can share the folders with the information to all the personnel involved in the business. Additionally, they will have their respective accesses and restrictions so that they can only know the information that concerns them to their work area. 

 

Innatos - Implement Point of Sale Software - No WiFi ConnectionThe information available even if there is no connection.

We know that sometimes there might be problems even with internet connectivity. This might happen either because of the change of weather in some areas of the city or in the countryside the signal might get lost. However, stores will continue to operate even if there is someone with no signal. Additionally, the information will continue to be updated and synchronized either online or offline.

 

No limit on the number of points of sale. 

Regardless of whether you have three or twenty POSs, you can manage all the information and monitor the status of each one of them. Furthermore, you can do this without having to visit them all and assign the necessary tasks or modifications without having to be physically present.

 

Innatos - Implement Point of Sale Software - E-CommerceAdd online stores to the business when you implement point of sale software. 

With a point of sale software, you can also integrate online sales to your services, since they will share the same information as the business. For this reason, the changes made to the amount of stock of products in the physical store may also appear in the online store automatically.

 

A comprehensive business registry. 

The platforms include databases to know how much was sold, at what time, what the customers took. Additionally, it even includes other data such as the name of the seller or customer, the type of payment and more.

 

Innatos - Caclculator and sheets inside a circleBetter accounting control when you implement point of sale software

Although the objective of the program is not to keep accounting, it can be integrated with software specifically dedicated to this activity. This way, it can generate automated reports of balance sheets, financial statements, policies and all the information that the tax administration service requests from SMEs. In addition, having the information in cloud systems the information is facilitated since it’s not necessary to capture it manually and there are no possibilities of human errors.

 

Greater productivity of the work team. 

With a cloud program, the points of sale can have active personnel with a higher level of productivity. The reason is that they can assign tasks, review the progress and completion times. You can also send emails, messages and monitor the activities of each employee.

 

Innatos - Implement Point of Sale Software - Custome Loyalty 2Customer loyalty.

The POSs that have an online store and use strategies such as email marketing can ask their customers for their data. This way, you can send them information from the store by mail to keep them in touch with your business. This way, they will know the new product information, offers or promotions exclusively for registered customers.

A program that can be integrated with others for better management. 

Choosing the right software can allow you to become an intelligent business, to keep all your operations connected on a single platform to increase productivity and profitability.

 

Conclusion

There are many reasons to implement point of sale software for your business. If you still don’t have a point of sale software for your business, contact us or visit us at Innatos System Group and learn about the software solutions we have for you.

 

Building customer loyalty with CRM Software

The various uses of CRM (Customer Relationship Management) software are one of Innatos System Group’s specialties. This is one of the software solutions we provide and we believe it empowers businesses in many ways. Why? Because it provides endless applications that are very useful for your business. For example, building customer loyalty with CRM software.

Being a tool with many different uses, CRM software gives you benefits that transcend the sales and marketing department. Perhaps you are still in the process of discovering the many advantages of CRM software, such as building customer loyalty with CRM software. For that reason and to give your business an edge, we are going to present the useful ways in which CRM software can build customer loyalty. 

 

Building customer loyalty with CRM software? Let’s introduce some essential concepts first. 

Innatos - Building Customer Loyalty with CRM Software - CRM Essential ConceptsIn general, when we talk about CRM for customer loyalty, we mean two things. The first is that CRM is a management model focused on the relationship with customers. For this reason, CRM is not an automated software, but rather a management prototype focused on achieving customer satisfaction. In other words, it is a relational marketing strategy.

Second, we have to consider that CRM is software for customer relationship management. In order words, CRM refers to computer systems that support the administration of customer relationships, sales, and marketing. It takes care of the databases of these departments. Besides, it throws patterns of interaction between the company and the customers.

In both cases, the main objective of the CRM is to enrich the quality of customer service and to strengthen the brand and expand into new markets. That is why building customer loyalty with CRM software is important. Therefore, each company must devise campaigns dedicated to different aspects of customer relationships. These aspects include:

 

  • Conquer new customers
  • Maintain the current client portfolio
  • Regain old customers
  • Strengthen customer service
  • Optimize marketing campaigns

 

Likewise, the operation of CRM software has a very specific purpose. CRM software is focused on promoting and strengthening the relationship with your client. How? It helps prove to your potential and existing customers that they require your products and services. Since this becomes difficult to accomplish as companies grow, it’s smart to incorporate CRM strategies. You can incorporate these strategies into your CRM software for customer loyalty. Additionally, you can also strengthen your brand in the market.

 

Innatos - Building Customer Loyalty with CRM Software - Customer LoyaltyWhat is customer loyalty?

Let’s define customer loyalty in simple terms. Loyalty is achieved when you properly develop CRM strategies so that clients do not go to the competition. As a company, the loss of customers is one of your constant concerns. It’s time to change the perspective and begin to take care of creating favorable environments and strategies that minimize the loss of customers. That’s why you should be building customer loyalty with CRM software. With Innatos System Group, you’re going to learn more about building customer loyalty with CRM software.

 

 

Why Build customer loyalty with CRM software?

The customer loyalty process is always part of the customer management strategy. Also, a customer management strategy is an important part of the company’s strategic planning. For that reason, the CRM will help you determine patterns and consumption profiles to achieve customer loyalty.

 

What does it mean building customer loyalty with CRM software?

Building customer loyalty with CRM software requires the active participation of the marketing departments, customer service, and sales. All of them must make their particular contributions to make your customers pass through the inverted pyramid to achieve their loyalty. Afterward, your company should stay with them to keep them as clients. Of course, for this, you must choose the correct CRM. In order words, the CRM that responds and adapts to you and your needs.

 

What is the inverted pyramid and how does it help to build customer loyalty with CRM software?

Innatos - Building Customer Loyalty with CRM Software - Inverted PyramidIt’s a methodology to always keep updating the information of each client. This way, you will be able to know and use their information at all times. This data will help each one of the sales agents. Additionally, it will also be useful for the marketing and customer service departments. Why is it called an inverted pyramid? Because they are a series of events that guarantee customer loyalty. We will talk more about the inverted pyramid in a future article about CRM software.

 

 

The useful ways in which you can empower yourself in building customer loyalty with CRM software

Building customer loyalty with CRM software? To ensure that your company successful has loyal customers, it is essential that you use your CRM software in your everyday operations. The CRM software stores all kinds of data and transactions that will guide you in your strategy to create loyalty. To do this, you can program your CRM software to offer specialized technical solutions between departments.

 

Innatos - Focus On Marketing

CRM software with a focus on marketing

CRM software helps automate processes and procedures of the database to achieve the correct engagement with your clients. This is accomplished thanks to the fact that, once your customers are segmented, you can customize the offers and services. How? By analyzing their consumption patterns, which indicate what they are interested in.

This marketing is especially good at building customer loyalty with CRM software thanks to the power of analysis. It gathers the information in real-time and contrasts it with historical data and with current market data to guarantee the monitoring of the results obtained. In turn, this allows the adjustment of actions to meet the pre-established goals.

 

Innatos - Sales And Customer Service

CRM software for sales and customer service

CRM software can help you with monitoring and controlling the processes of the sales department. You can gather accurate data regarding closed deals and service quality. This approach is the reason for building customer loyalty with CRM software is so effective. CRM sales profit margins are determined by product, salesforce, cross-selling, recommendations, purchasing flows and every factor you can think of…

Additionally, CRM software can turn its focus towards the after-sales processes to determine customer loyalty values. The use of CRM software for customer loyalty facilitates the work of putting the customer at the center of all the operations, actions and strategies of the company. This helps to improve the personalized attention between your agents and your clients. Besides, it keeps constant and reliable data due to such interactions.

 

Conclusion

The same CRM offers you all these powerful approaches, which guarantees an integration between departments that allows the integral attention to the client. Innatos System Group helps you to start building customer loyalty with CRM software, that way you’ll be allowed to evaluate the status of your relationship with your clients at all times.

How an ERP helps your e-commerce build trust among your customers?

Do not lose customers. Increase their loyalty with ERP software and an effective e-commerce site. In this post, you will learn how an ERP helps your e-commerce build trust among your customers. The digital era has changed consumer habits, and electronic commerce is a reality already fully established. In recent years, the industry has had to reinvent itself in the digital medium to adapt to the needs of a new consumer profile, thus consolidating a whole new commercial culture.

It is no secret that e-commerce is a key driver of sales. It has been extended to such an extent that it has lost strength as a competitive advantage. Thus, a business that has an e-commerce site needs to differentiate itself to attract customers. And one of the main factors that make customers opt for a specific online store is the trust that this store inspires. How an ERP helps your e-commerce build trust among your customers is something you must know.

How an ERP helps your e-commerce build trust among your customers and the definition of an ERP system

Today, many companies are looking for an ERP system for their company, but what exactly is an ERP and how can it benefit a company? The term ERP refers to Enterprise Resource Planning, These programs are responsible for different internal operations of a company, from production to distribution or even human resources.

How an ERP helps your e-commerce build trust among your customers, online trust? It is obvious. In a buying process in which both suppliers and products are not physically present, distrust is a first level reaction. The alarms of the consumer who visits an e-commerce site, and they leave immediately before any indication of inefficiency or lack of seriousness. And in these types of situations, the consumer will most likely decide to leave the online store to search among the competition. For example, some other company that offers what they are looking for.

Lack of trust, as we can see, implies a sure loss of customers. That is why you must learn how an ERP helps your e-commerce build trust among your customers. To increase the confidence that the business instills, there are hundreds of practices that improve the brand image. All those that have to do with business processes and their management. For that reason, they might be improved by the use of an ERP system.

How an ERP helps your e-commerce build trust among your customers? ERP, and e-commerce integration to build trust

The proper functioning of the e-commerce site is the first guarantee of trust. And to enjoy perfect operation at the functional level, you need the joint effort of your e-commerce site and an ERP system. With the integrated potential of these two tools, you could avoid a whole series of typical (and serious) problems that usually occur within the framework of electronic commerce. Let’s see which ones and how.

How an ERP helps your e-commerce build trust among your customers, a thousand advantages, zero problems

The problem of the product not being in stock

The Achilles heel of electronic commerce. It has happened countless times, being the most common problem of online stores, and yet it’s one of the worst impressions that can be given to customers. The lack of synchronization between inventories and e-commerce means that the client does not obtain updated information about the products. Therefore, problems of the nature of ordering products that are not in stock begin to appear.

If your e-commerce site is integrated with your ERP, the database is updated every time there are changes in the inventories. This way you make sure that your customers get information about your products in real-time, that’s how an ERP helps your e-commerce build trust among your customers.

The problem of the order that never arrived

This is another very representative problem of online stores. Mistakes regarding orders or deadlines are extremely frequent. And its causes are diverse: from an erroneous registration of the shipping address to a bad labeling of the package. Any type of error has a place in this case if the management of shipments is not fully automated.

This is how an ERP helps your e-commerce build trust among your customers. Task automation is essential to eliminate the margin of human error. Once synchronized, ERP and e-commerce work in such a way that the flow of information between them is continuous and uninterrupted. Thus, the recorded data is 100% reliable. Besides, its management is automatic, avoiding duplication of information or erroneous records.

The problem of “nobody knows anything”

Another serious problem linked to the management of e-commerce is poor customer service, almost always caused by serious problems of communication. If the status of an order is unknown in any of the phases of the sales process, it is impossible to attend or solve any type of incident. If an order, for example, does not reach its destination, and the sales staff is not able to determine where it is or what could have happened, it is because the information is wrong or insufficient.

That’s why the image that the customer perceives of the company might be of negligence and incompetence. Thus, the confidence that inspires your brand depends on the quality of your customer service. Improving your customer service is how an ERP helps your e-commerce build trust among your customers.

The client needs to have all the information updated in real-time in e-commerce to make a purchase. In the same way, the sales team needs to know all the information related to the sales process. This information includes the state of the inventory and the monitoring of the shipping. It’s required to be able to attend any eventuality on time and properly. And this is only achieved by unifying the flow of information through the integration of e-commerce and ERP. That’s how an ERP helps your e-commerce build trust among your customers.

The recurring problem

“I need more time”. This phrase summarizes many attempts to improve some aspect of a business. In this case, the automation of tasks and the reduction of the margins of error provided by the integration of e-commerce and ERP, mean significant savings in resources and time. Resources and time that you can invest in other tasks that also help you strengthen the image of trust that you want to infuse customers with your brand.

How an ERP helps your e-commerce build trust among your customer

Take advantage of the time gained in practices such as optimizing your online store, making it mobile-friendly, intuitive and easy to use. You can also write specific instructions and be clear with return policies that help keep the customer informed to the fullest. And do not forget to advertise and make yourself known on social networks. The trust of your customers is also based on the shopping experiences of other users. A positive average rating will be a very important claim.

Elevate your e-commerce, that’s how an ERP helps your e-commerce build trust among your customers

These are just some of the many measures that can be taken to polish the brand image and build the confidence that your online store inspires. An ERP system is what you need to keep all internal tasks controlled and perfectly coordinated with your e-commerce. If you want to find the perfect ERP software for your company, in Innatos System Group we have what you need. We can also develop custom made software designed to match the requirements of any business.

What are the differences between ERP and CRM?

Often, clients ask about ERP and CRM, doubting the functionalities of each one, without knowing very well their difference. Therefore, they have doubts about which software interests them the most for their business. What are the differences between ERP and CRM? We will try to explain the differences between both, management software and clarifying concepts.

 

What does ERP and CRM mean?

ERP and CRM represent different concepts and software, but they are included together in the term of business management. ERP refers to Enterprise Resource Planning (Enterprise Resources Planning). On the other hand, CRM refers to the management of relations with customers (Customer Relationship Management). But what does this mean? Keep reading to learn more and find out.

Both the implementation of an ERP and that of a CRM seeks to adapt the company to digital transformation. They aim to improve productivity, control, and efficiency, but its fields of action are different.

 

ERP software

An ERP (Enterprise Resources Planning) is a software for internal use and procedures that do not directly affect the relationship with customers. The ERP works in the exchange of information between departments and the control of the same. In addition, it helps to reduce production costs, with the control of the stock and storage, and with the supervision of the sales. This software is not used for the management of sales, but, for example, in seeing which products are the best sellers. It also provides an invoice control and an accounting or payroll administration.

In other words, the ERP software controls a large part of the internal processes of a company, for example. It gives the production department inputs on the best-selling products and at the same time, aids in sharing information with the financial department on costs, benefits and other details. What are the differences between ERP and CRM?  In short, an ERP, which is usually a modular tool, acts on the following dimensions of a company:

The final objective of the ERP software is to centralize the integral management of a company is a tool, looking for better interdepartmental communication and better access to data.

Now, an ERP is a complex software that requires complex actions and decisions. By joining so many departments, hiring is usually expensive. When performed many times to maintenance is also expensive. By bringing together so much information, learning and training is usually long and complex. When joining so many parts, the same happens with the setup of the software, requiring time, effort and money.

ERP’s functions

An ERP is usually a software that is installed in medium and large-sized companies. The reason is that we are talking about an important investment in both economic, time and personal aspects. At the same time, not all companies manage stock or manufacture products. For example, agencies, consultants and other professional services companies, and these essential modules when taking advantage of an ERP.

There are many questions that a company has to ask before undertaking the implementation of this draft. For that reason, not all companies, whether by size or nature, need it. However, both ERP and CRM are tools that usually have a positive impact on a company. An ERP, given its great breadth, can contribute great things to a company’s balance sheet.

 

CRM software

The CRM (Customer Relationship Management) is a software that exists to create objectives and raise strategy. Once the ERP’s results are reviewed, it’s the turn to work with the CRM. This software is a tool that does affect the relationship with customers and external processes. The purpose of the CRM is to organize the information of the client. It places it in the center of the company. Then, it helps in the management or commercial follow-up. Thanks to CRM software, a company is able to draw up both sales and marketing strategies.

What are the differences between ERP and CRM?  Unlike the ERP, CRM software contains customer information, making it a more dynamic and agile tool both in use and implementation, learning, functionality, and price. CRM refers to a business model that seeks to identify the most valuable leads for the company. In addition, it helps in managing their relationships in an efficient and decisive way in order to achieve not only the sale but loyalty.

CRM’s functions

The main functions of CRM software and what can be expected from it are:

  • The automation of sales processes, from the leads generated, the registration of the leads, the follow-up of the same, alert system or task management.
  • Store and activate customer information such as emails, posts, interactions with the company, meetings, source of attribution and others.
  • Creation of segments for different marketing or sales objectives, such as strategy planning, communications segmentation, sales forecasting and more.
  • Commercial monitoring and creation of processes in it.

The implementation of a CRM is essential to carry out a refined and successful marketing. Promotion or communication actions should be segmented as much as possible to increase conversion rates and minimize costs both by lead and by customer. Needless to say, CRM is also key to the proper performance of the commercial department of any company.

In short words, CRM  is a client-centered software whose purpose is to improve relationships with the company (both before and after-sales) and increase sales.  Unlike ERP, CRM is useful in all types of companies.

 

Can companies work with ERP and CRM at the same time?

It will depend on the nature of each company and the suitability of implementing two tools with such depth in it. In fact, traditional ERP implementations used to incorporate a CRM module. However, ERP developers usually have an external and independent CRM since it is advisable to have software dedicated especially to the commercial task.

In conclusion and that being said, ERP and CRM are fully compatible. They are different and have to be measured by different scales, but their work in a company is complementary. Both tools are designed to make the most of the resources of the company. If you want to find the perfect ERP or CRM software for your company, in Innatos System Group we have what you need. We can also develop custom made software designed to match the requirements of any business.

 

The Importance of a Point of Sale System

Nowadays a business that does not have technology is obsolete and the reality is that in a world as competitive as that of business, you cannot afford to be one step back. What is a point of sale system (POS System for short)? What are the benefits of having a point of sale system? Keep reading to know more about this system that can help your business grow.
A point of sale software system is a basic element, it is like having your team of experts advising you in each of your decisions, making sure that everything works correctly. But this is not the only reason why you should consider acquiring this software. In this blog, we will talk about the different benefits of having a point of sale system.

Why the importance of a point of sale system?

 

The point of sale system is one of the most important technologies that a large number of businesses and companies, in general, can offer to the public today. It is undoubtedly an excellent way to update and streamline processes. On this particular occasion, we will know its benefits. There are different benefits of having a point of sale system, we will go through some of the most important.

Although this type of development is already available in many places, there are still those who doubt what it can offer and prefer to continue working traditionally. This may be because they have not received complete and adequate information about this technology. Everything changes when you think or think about the importance of this type of software and others. When this happens, you realize that, sooner or later, it is essential to update, This is because more and more companies are doing it. There are plenty of benefits of having a point of sale system, so many businesses implement it in their branches.

 

What are the benefits of having a point of sale system?

 

Simplicity in business.

The point of sale system has been characterized since its inception. Why? Because it gives people the ability to carry out indispensable processes in an agile manner and with a minimum error rate in case this may exist. This advantage applies to both large companies and even smaller businesses due to the excellent functionality of each of the tools it offers.

Better administration

When you have software like this that turns out to be highly functional, all processes get an improvement. Therefore, you can have reports, closures, cuts, arches and more tools and applications in order. This is so that the information is found available whenever it is necessary to extract it, consult it, or use it to collect reports or obtain relevant data. In this way, you can know at any time of the day how sales are going or what you can expect in the day.

Advanced technology

This is one of the most important benefits of having a POS software for your business. It is one of the main reasons why so many companies and businesses have adopted it in their daily processes and work. Previously, it was common to make use of cash registers that allowed workers to collect and give change. Although this at the time could be practical, it did not give the advantages or information at the time that can be had today.

That is to say, it was not possible to know how many specific items had been sold, especially if there were many variants. If you wanted to know this type of information, this took a long time, and you had to interrupt the occupation of the manager in turn, which turns out to be very annoying for customers.

Information in the cloud

One of the most outstanding benefits of having a point of sale system is that the information that is thrown can be easily uploaded to the cloud. It is for this reason that everything is properly secured and protected so that it can be reviewed or consulted at the time it is wish. As we know, previously everything was handled based on a large number of papers. This made the information very vulnerable and was easily lost, was the victim of theft and plagiarism, or that by accident it was deleted.

However, today this is something that should no longer be dealt with. In the present, companies that work with this type of software or with the SAP system can do so with confidence. With point of sale system, you will know at all times that your information is protected and available.

Agility in the processes

Thanks to the technology offered by these systems, currently all processes have been streamlined and simplified. We live in an era in which people live in a hurry and time is too valuable to lose. That is why when a person approaches a store or business in search of a product, sometimes it takes time as necessary to choose, or even try on clothes in the case of this type of business. However, once you have the products that you will take, you do not want to wait too long in the line of boxes. Quite the opposite, you want to continue with your activities and not lose waiting in line for more than five minutes.

It is proven that people who do not have time to line up and have had to wait in business for longer than they had in mind. They have decided to opt for other forms of purchase or to purchase their products in different places if the line takes too long. How many times it has not happened to us while formed in the row of a supermarket or department store. Just before it is our turn, the cashier must make her cut, which is tedious and time-consuming.

 

Conclusion

 

However, with the point of sale system, this process that is still necessary can be expedited without customers having to wait too long in line to pay for their items. And not only that, but by having it you can know how to detail what products are sold in each purchase, as well as the total and separate cost of each of them.

Innatos System Group can provide the perfect point of sale system for your company. This way, you can experience all the benefits of having a point of sale system. Besides, we can develop a custom point of sale system for your business. This custom software will be specially designed to fit your necessities. Contact us today and learn more about our products and services.

 

 

 

The Five Benefits of a CRM Software System

Collecting and organizing data from actionable customers is a full-time job. It is a key part of any business that seeks to grow and expand. What are the benefits of a CRM software system? The relationship with your customers is a process that does not forgive mistakes. Therefore, it is vital to invest in a high-quality tool for the management of the relationship with the client, better known as CRM.

A CRM software system is a must for any company that wants to improve customer service. A CRM software system offers a series of advantages that will help you identify, understand and help your clients. With a CRM software system, you will never have to worry about losing revenue as a result of incomplete data. Below, we present to you there are five benefits of a CRM software system. These benefits can help your company find success.

 

1. Improve your information organization

 

The more you know about the customers of your company, the better the experience you will provide them with your products or services. Everything they buy and all the interactions they have with your organization must be identified, documented and registered. To do this, you must go beyond sticky notes and disorganized filing cabinets. This is one of the benefits of a CRM software system.

To improve the organization of your information, you began to use advanced organizational technology. This technology is very useful and versatile. Not only can you quantify and categorize data accurately for future reference, but also make that data available in all departments.

Thanks to the benefits of a CRM software system, all this becomes a possibility. This type of software allows you to store an extensive list of clients and any important information related to them. Access to the file is even more convenient than before due to the cloud. For this reason, no matter who helps the client in question, everyone will have the same data available instantly. This will result in less time wasted for customers and employees.

 

2. CRM improves communication

 

As we mentioned earlier, the benefits of a CRM software system make it possible for any employee to provide the same level of service. How is this achieved? By having access to the same customer data. After all, customers will not always be in contact with the same employee. Even if your customers have a single primary point of contact, it is very likely that at some point that contact will not be available. When this happens, the client is likely to be forced to work with someone new. This causes many clients to face the prospect of having to “start over” with someone who does not understand their preferences and problems.

One of the benefits of a CRM software system is that it eliminates this concern by making detailed customer information communicable to whoever needs it. It does not matter who is currently assisting the client since they will work with the same information. In addition, a CRM software system is cloud-based and accessible from any device with an internet connection. Therefore, the communication benefits of a CRM with a mobile device version are not limited to the office.

 

3. CRM improves its customer service

 

Time is valuable, which also includes the time of your clients. And, if your customers experience a problem that needs a solution, they will be dissatisfied unless that problem can be quickly solved. With CRM, as soon as a client communicates with your company, your representatives can recover all available activity. This information will be related to past purchases, preferences and anything else that can help them find a solution. This is an important benefit of a CRM software system.

In many cases, the most experienced representatives, armed with past information and history, will be able to locate a solution in the first few minutes. And all this is achieved thanks to a database of possible problems. And, in case a solution is not easily apparent, you can call other representatives. You can even resort to crowdsourcing to get answers through customer portals. With CRM, customer service becomes one of the strengths of your company.

 

4. Automation of daily tasks

 

Completing a sale is never as easy as getting a customer to agree to compromise. Along with the superficial details of any sale, there are hundreds of smaller tasks that must be completed in order for everything to work properly. The forms must be completed, the reports must be sent, the legal problems must be solved. Here we find another benefit of a CRM software system. These complementary tasks are a vital aspect of the sales process.

The best CRM systems are designed to relieve the burden of many of these tasks from the shoulders of employees. And everything is achieved thanks to the magic of automation. This means that their representatives will be able to focus their efforts more towards closing potential clients and solving customer problems. On the other hand, the automated CRM system takes care of the details.

 

5. Greater efficiency for multiple equipment

 

The communication is stored automatically. This allows operators to view emails, the calendar and the details of telephone calls in an easily accessible place. In addition, the ability of several teams to access the same information is added. When this occurs, it significantly increases the amount of progress possible. Undoubtedly, one of the most important benefits of a CRM software system.

Sales, marketing and customer service teams can share valuable information about customers. In this way, the process is facilitated to obtain the desired result when closing a sale, offering new products or providing excellent customer service. Each department can now obtain the correct information for the corrected person. With this new facility, teams can work together to improve the overall performance of the company.

 

Conclusion

The benefits of a CRM software system make this an indispensable tool for any business. In Innatos System Group we have everything that you and your corporation need to convert more prospects into clients and expand your business. Contact us today and ask about our services.

The Advantages of Custom Software Development

Custom software is also known as tailor-made software. The customized software is one that has been developed for a specific user or organization. That is to say, it is designed based on the needs of the users who will use the application and complying with specific characteristics. What are the advantages of custom software development? Keep reading to learn more.

Examples of custom software can be seen in a business environment. For example, a company that wishes to have control of the products it manufactures can resort to the creation or development of software. This special custom software will manage all automated functions associated with the company’s processes. For example, production, inventory, sale, and distribution to branches or from a website on the Internet. These are some of the advantages of custom software development.

The development and maintenance of custom software turn out to be more expensive than a software package sold to many people. When the company decides to develop customized software, it has to cover all expenses related to the software development process. However, custom software development allows you to build a solid database to better analyze the information. In addition, the advantages of custom software development are many.

 

Knowing the custom software to know the advantages of custom software development

Want to know the advantages of custom software development? First, we have to know what custom software is. The software is generally divided into two categories; “packaged”, and made to order. The dilemma is between choosing a commercial software product or developing custom software through a consultant. It is a hard decision that depends on your company’s needs.

Custom software development services allow companies to transform their daily operations into applications oriented to specific objectives. Unlike standard software applications, custom software has the remarkable ability to function exactly as we want. Since each company has different requirements, it is very difficult for a product to meet multiple needs simultaneously. 

Over the years; Organizations have learned how commercial software products fall short when it comes to meeting the various requirements of their company. This has led to a greater demand for custom-developed software products designed to meet the specific needs of the organization.

What is the difference between these types of software?  What are the advantages of custom software development?

First of all, it is important to make clear what we mean by “packaging” and “custom made”. Packaged software is something you can buy or download. Currently, with the advancement of technology, we can even access software products of this type that are deployed in the cloud. That is to say, without the need to install or require some type of infrastructure to use. This kind of use of the software is called SaaS. SaaS means “Software as a service”. The packaged software provides you with exactly the same functions as any other person or organization that uses it.

On the other hand, customized or custom-developed software can be fully adapted to meet the needs of the buyer. This means that it is unique and contains the specific characteristics that you or your company requests. Because of this reason, there are many advantages of custom software development.

 

 

When to choose packaged software?

The packaged option may make sense if you or your company have fairly simple or very general needs. For example, you may need to perform basic word processing or electronic billing tasks, which makes this type of software a good option. In this case, you might not use all the advantages of custom software development.

Packed software was designed with the idea that hundreds of thousands of users use it in the same way. The company or organization that uses it must have the flexibility to adapt the processes it seeks to automate to what the software offers.

 

When to choose custom-developed software?

The customized option may be more appropriate if you need an application that meets the specific needs of your company. Maybe there is nothing on the market that is right for you, or maybe you have some very particular demands that you need to address. If none of the programs available in the market seems suitable for your needs, then you should consider the custom options. 

 

The advantages of custom software development and the disadvantages of packaged software

Sometimes there are too many disadvantages with packaged software, because it may include numerous superfluous features that you do not need to manage your business. On the contrary, the specific features that your organization really needs may not be included.

It is very likely that the requests you make to the software providers will not be met due to the large number of users they serve. In this type of software, it is a commitment to be designed to keep the most of your users happy, instead of meeting all the requirements of a specific company.

Also, if all your competitors use the same programs in the same way, then you will not get any competitive advantage of the software. In the worst case, you may also need to change the way you operate to use the software effectively.

 

The benefits and advantages of custom software development

What are the advantages of custom software development are many? Working with a software development company in a custom application offers a wide range of advantages. One of the most important benefits is that it is a direct relationship that will provide a solid understanding of your business and an understanding of your needs for the entire process.

When you customize a custom application for your specific requirements, it adapts to your business in a way that suits you. In addition, developers can be more receptive to your needs and changes can be made as you occupy them, allowing you to easily adapt.

Besides, if the application is developed according to your requirements, you will save time and money when teaching your staff how to use it. An application developed according to your own specification will probably require even less configuration and training work, since it must be intuitive for your staff.

A good custom software application can also generate efficiencies by automating manual tasks. Also, a good developer can also point out additional benefits that could be obtained in ways you might not have thought

 

Conclusions of the advantages of custom software development

As you can see, there are advantages to custom software development. You must now that this is software tailored to the requirements of your company. If you have the capacity to invest in something like that, you should consider that the company that carries out the project must be solid. Innatos System Group is a great choice, with sufficient support to be able to generate confidence in the software product that will be developed. In Innatos System Group staff, you will find all the necessary experience and knowledge technological and a mature development methodology. 

 

Custom Software Development for Businesses

In this article, we will explain the three basic concepts to participate in custom software development for businesses. We must start at the beginning. What is custom software development? Custom software development is exactly what it seems, software specially made for a business or company.

Custom software is software developed to meet the specific needs of an organization. Typically, a company will build a customized software solution internally. More often, experts will be hired for development. These experts, like Innatos System Group, should have all the tools and skillsets to complete a project from start to finish.

For any relationship to succeed, honest talks are vital. The same goes for a relationship between a custom software developer and his client. There are three talks with customers that are vital to have before starting development. Thanks to them, the process will be easier for everyone involved, both the business and the developer. 

Although these talks can be difficult or complicated, they can be the key to the success of a custom web application development project. In the following text, we are going to explain the three basic concepts to participate in custom software development for businesses.

Three talks to have with your software developer, defining the three basic concepts to participate in custom software development

1. An honest conversation about the budget

Here is the honest truth, custom software development is expensive, but it should be. It’s incredibly difficult, risky, and not many people are really good at it. But many people do not want to admit this, they want to sell a product. When that happens, they can try to avoid a real conversation about the budget, or they can try to minimize it. Then the client may not have an idea of ​​what he is really getting into.

If you are thinking of doing a custom development work and do not have a clear idea of ​​what you are paying for, you should press pause and have that conversation. If you feel that things are coated with sugar, ask for the products that are behind the price. Start a conversation with your software developer about the estimates and the project plan. Also, consider what happens when the building you are planning stops. How much should I have budgeted for maintenance and improvements? At Innatos System Group we are always honest about our custom software development process

2. Share a transparent and realistic plan

Every time you work with a custom software developer, there must be a solid plan. That does not mean that the plan will be perfect. However, if your developer does not show you a clear way to understand the plan, and there is no willingness to share it with you, then something could be wrong. This means that the problem is probably the plan,

As important as it is to share the plan, it is also important to share what tools and techniques will be used to measure whether the team and the plan are still or not within the schedule. In Innatos System Group, we are at your disposal. We take advantage of weekly job reviews and project planning software. In this way, we can ensure that we always have an accurate picture of what we currently know. We will also know where we are currently in the plan.

3. A shared understanding of what will happen when the plan will change

Software development is difficult, we have already said it. Much of this is research and development, which means that much of this is unknown. Whenever there is uncertainty in a plan, the plan is bound to change. Everyone involved in the project should be clear about what that means.

If the efforts exceed the budget or exceed its deadline, are your expectations for the team to work nights and weekends to compensate for that? Does the development team know? When an unexpected blow occurs, who hits?

All these questions have one thing in common: they are much easier to discuss before necessary. If the whole team clarifies this at the beginning, no one will be surprised when the inevitable happens. Will you still be disappointed and frustrated? Probably, but that’s better than being blind.

Conclusion of the three basic concepts to participate in the custom software development for businesses

Custom software development is a powerful tool for every business. It is one of the most effective instruments to give your business or company what it needs to succeed. Still, things must be done well. It is better to be prepared for everything. You can cover all your bases with the three basic concepts to participate in custom software development for businesses.

These three talks to know the three basic concepts to participate in the development of custom software are common sense but are often avoided. Are you working on a custom project and have not checked all three boxes? Stop what you are doing and have the necessary talks with the developers.

At Innatos System Group, we always define the three basic concepts to participate in the custom software development for businesses. In this industry, our team has a lot of experience and we have carried out projects for companies of all sizes. The only thing that experience has taught us is that very few things are clear in the field of custom software development.

What we have discovered in the many years in the area of ​​software development is that it is better to be open, honest and transparent among ourselves and with our clients. It is better to have clarity to define all the important points than to assume that nothing will go wrong.

Are you thinking of embarking on a custom software project and are you looking for software companies? Innatos System Group is the ideal option for your business. Together we can define the three basic concepts to participate in the custom software development for businesses and design the perfect solution for your company’s processes.